The Maricopa County Breastfeeding Peer Counselor Program utilizes Peer Counselors to help WIC mothers and babies get off to the best start with breastfeeding. Peer Counselors are mothers who previously have breastfed and understand the challenges. They provide mothers-to-be with information on the benefits of breastfeeding, myths/misconceptions and answer questions about breastfeeding. Through partnerships with local hospitals, the Peer Counselors are able to work with moms after they deliver. The Peer Counselors utilize the expertise of our WIC International Board Certified Lactation Consultants. For more information, please call the Breastfeeding Peer Counselor Program Message Line at 602-506-9336.